Plan Of Action

We have had a group discussion and have come to the conclusion that a plan of action is needed, so that we have a clear view of where to go after finishing certain tasks.

In the first stages of our plan we are going to research by doing textual analysis and interviews supported by questionnaires. This will help us come to a final decision on our main project, the music video. Our research will include looking at different music videos that have an impact on the viewer, and finding a song that can suit our style and will be able to target our chosen audience.

The target audience, based on songs we have already cancelled down and chosen, is the male and female audience, so that it applies to everyone, with a wide age group from young to old, how ever because it will be impossible to appeal to everyone's needs through one music video, the target audience will be someone interested in the music industry and always looking for something different.

As a group we decided what we want from the music video and the creation of it. We want a simple song that has the ability to have a juxtaposition created via the video, so that a powerful and clear message is given to the audience. A story board will be devised after our research and finalisation of the chosen song. The story board will depend on the narrative of the song, and the length of the song.